What is a Link?
by: Robert Nixon
A link is either text or picture (graphic's) that when a visitor clicks on it, they are taken somewhere else. This somewhere else is either another page of your site or to another site. These links can also be in your navigation. A link such as these are out going links. You may also have other website on the internet that have a link to your site or one of your site pages. These are called in-coming links. Inside your domain you may both as one page leads to another, and back.
The Links on the in-coming side, that is from other sites and the links out going should be somehow related to the content of the site page they are directed to or from.
You will also have temporary and long term links.
Long term links
Long term links are those you put on your site page that you determine how long they stay, or you those that you have entered at places like Alexa that may or may not be the same as those on your domain. Although you can enter up to twenty at Alexa, they will show only the first ten when someone using the Alexa toolbar goes there. I have also tried for years to change the first link that was to an old domain I had but for some reason Alexa keeps it on.
It is suggested that they are, however there is a degree of debate about this as we wonder if putting a link to MSN, Google, or some other like site will assist a domain by the presence of the link when the robot of that engine spiders your site. Do they give credit for the link back to them at the same weight as not having one?
If you are submitting articles to sites like 'Go Articles', then it should benefit you to have a link to them. They will in turn link back to you and will show up on the 'sites linking in' on your Alexa report.
Submitting to FFA type of sites will do you no good for the links themselves. These sites are a short term links are should be used as a part of your traffic considerations only, as is the volume of e-mail associated with them. For productivity purposes they are almost useless today for generation of sales anyway. This is due to the failure of proper regulation by the site owners, as many allow spamming or rotate the links to quickly to serve any purpose.
Some other types of short term links may be from other sites that you may have an agreement with to have links back to one another, called mutual links. Once you have traded links with another site, you will want to check after a period of time to see if the link is actually producing any clicks to your domain. A link without any traffic may do no good for you, so I have put these in my temporary link category. It is up to you however, but if it is only a 'one-way street' then why have it?
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What is a Link?
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About The Author
Robert Nixon has been active on the internet since it's start. Had a successfull shareware distribution business. Now dedicated to helping others with site improvement and avoiding scams.
View their website at: http://www.cpucash.net
robert@cpucash.net
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